6 Frustrated Common SEO Mistakes Food Bloggers Do

7.6K
3.7K

These common SEO mistakes most food bloggers do in the beginning can cost you not only traffic but also make you feel you wasted your efforts. Knowing how to prevent them will have a huge impact on new food bloggers.

SEO can not be learned overnight but there are some basics that can give a great start in your journey not just for your food blog but any type of website or niche you focus on. These common SEO mistakes can ruin your enthusiasm if you do not catch them in time.

6 Most Common SEO Mistakes

You are all excited to start your food blog but not paying enough attention to your website’s design and structure may kill it even before you start your business. Let’s take a look at the most common SEO mistakes below and why every food blogger should avoid them.

Rank for the Wrong Keywords

One of the most common SEO mistakes is to focus on keywords without researching. Many food bloggers waste time and resources by targeting keywords that people are searching for or choosing keywords that are too competitive to rank for successfully, especially a new food blog. As a food blogger, you want to select keywords with the least competition that will generate the most searches. Keyword synonyms, related topics and competitor brands are also a great way to look for what your customers may be researching.

Picking keywords that have high search volumes but low competition is the best way to go. This way you’ll be targeting a decent number of people searching for them. The keywords that you want your website to rank for are all about optimizing. 

Always do your keyword research carefully before you start the optimization and avoid at any cost these types of common SEO mistakes. There are many keyword research tools you can use as the Google AdWords Keyword Planner, SEMrush, Google Trends, and Moz Keyword Explorer can help immensely in putting your finger on the pulse of trending and adequate keywords.

Slow Website Speed Common SEO mistakes

Slow Website Speed

Uploading the original and high-resolution images to WordPress may slow down your website loading speed. By utilizing a caching tool, enabling gzip compression on the server you can increase your website loading speed to be 10x faster.

 Users today want websites to load quickly. If your website is slow to load, it may affect your rankings, because Google does measure the speed with which your website loads.

Using CDN is another way to speed up your website, the short of the content delivery network is a large distributed system of servers deployed in multiple data centers across the Internet. Based on the visitor’s locations, it deliveries cached static contents of websites. 

If you are using WordPress CMS to power your website you can take advantage of using some of the top WordPress caching plugins to speed and optimize your website.

Broken Images and Missing Alternative Texts 

Image can be an important part of a webpage or blog post, but many food bloggers don’t realize its importance on SEO. Remember to rename the image name before uploading them to your websites and use a keyword in the name. Use online tools to check for broken links and broken images.

Search engines can read text-only and but cannot understand the image content. You can use an image alt tag, in order to make search engines index your website images and understand the content of an image. Image alt tag stands for image alternative tag and is part of HTML that provides some alternative text to describe the image content. Missing alternative texts is one of the most common SEO mistakes food bloggers do.

If you have too many broken links or 404 errors this leads to a high bounce rate and restricts search engine robots from effectively indexing your pages.

Optimizing Your Website for Mobile

Not Optimizing Your Website for Mobile

Last but not least common SEO mistake is that people do no take seriously the importance of a well-optimized mobile website. Mobile-friendly websites are important since most of the web traffic comes from mobile devices and they make up more than half the search results on Google. 

Optimizing for mobile is no longer an option, you have to create a responsive website design and SEO-friendly solution. You can check if your website is mobile-friendly or not using the free tool Google Mobile-Friendly Test.

The mobile-friendly content on your website is prioritized by Google in search results. Your positions will most definitely get hurt if your website is not mobile-friendly.

Not Optimizing the Page Title

Your title should be matched with the keyword. Always choose long-tail Keywords because it easily matches with user’s query and most of the time users search long-tail keywords. Generally, the title length is 50 to 60 characters, having a keyword in it, and must be related to your content.

The problem is that you want to rank for a certain keyword, but you fail to focus the text on your target topic. Avoid trying to fit into a few different topics within a single piece of content, creating low-quality work just for including keywords, or optimizing for multiple keywords in one article. 

Title tags and meta descriptions are essential elements of SEO that should not be forgotten and these are very common SEO mistakes. 

Not Keeping People on Your Site

This is the last but not least from our most common SEO mistakes list. Search engines are helping people find quality and relevant information quickly, and search engines are becoming increasingly more effective at filtering poor content from their search results.

Purchasing low-quality content is a common mistake that many people do just to have content, but this won’t improve your search rankings. If you want people to find your website, you need to invest time and money to produce quality content that will inform, educate and even entertain your users and makes them keep coming back.

Focus on creating quality content for your food blog, avoid duplicating texts because search engines penalize this approach. A spammy practice is plagiarizing and copying content.

Close
iFoodBloggers © Copyright 2020. All rights reserved.
Close